• Date
    August 3 - 4, 2024
  • Duration
    2 Days
  • Fee
    INR 95,000 + taxes
  • Location
    On-Campus (Hyderabad)
  • Apply Now
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In today's corporate arena, leadership is not only defined by your decision-making but also by the impact of your storytelling. The Business Storytelling & Executive Presence programme is crafted to empower you with the art of storytelling, enabling you to build connections, inspire action, and establish a leadership presence that stands out. Through this programme, you will master the art of conveying powerful messages that engage stakeholders, drive organisational change, and lead with an impact.

Key Benefits

Participants will leave this programme with the capability to construct and deliver compelling stories that resonate with their audiences. They will enhance their executive presence, perfect their delivery techniques, and harness the persuasive power of narratives to lead with authenticity and influence.

Key Takeaways

Through faculty presentations and group activities, you will learn to build a lasting executive presence through impactful storytelling:

  • Say more with less: Mastering the art of the elevator pitch - how to compress your story yet make it impactful
  • Great ways to begin: Well begun is half done - learn some of the best ways to begin your story
  • Structure, Structure, Structure: We all know what we want to say - learn how to structure your stories better and make them impactful
  • Articulate Your Value Proposition: It is not what we say but also how we say it that makes all the difference
  • Data Storytelling Techniques: Learn how to weave numbers into a narrative
  • Executive Presence & Voice: Your presence makes an impression even before you speak - understand the elements of virtual presence
  • Pitching an idea/ story/ programme: Learn how to pitch a new idea/product to internal or external stakeholders
  • Virtual Storytelling Hacks: Unlock unique ways to tell a story on Zoom
  • Build a Bank of Stories: Expand the repertoire of your stories so that you have one ready for any situation

Is This Programme For You?

The programme has been designed to benefit both novice and experienced speakers. Senior executives and functional leaders from across industries and functions responsible for public speaking, and delivering presentations, both internally and externally will benefit from attending this programme.

Ideal Candidates Include:
Leaders, Directors, Vice Presidents, Startup founders, HR Managers, L&D Heads, R&D leads, Innovators, Brand Managers.

Learning Experience

ISB Executive Education programmes are replete with distinctive teaching methodologies and an intense and challenging learning environment that pushes participants’ learning horizons beyond their pre-existing beliefs. Through lectures from distinguished faculty, local and global case studies, business simulations, and group discussions with extraordinary peers from a broad range of industries, regions, and functions, you will be equipped with the strategies, tools and insights required to transform your thinking and achieve ambitious business objectives. You will return to your organisation, fully ready to apply what you have learned. You will also take with you a rich network of relationships that will enrich your personal and professional lives long after you complete the programme.

Experience learning in state-of-the-art classrooms and campus facilities designed to create an environment conducive to spark self-reflection, innovation, and collaboration.

Admission Criteria and Selection

This programme does not have any formal education requirements. However, we admit candidates based on their professional experience and organisational responsibilities. We encourage you to apply as early as possible to secure your seat in the programme.

Programme Curriculum

  • Module 1: Why Learn Storytelling
  • Module 2: How to Prepare Your Story-Elevator Pitches
  • Module 3: Telling Stories Using Numbers and Data
  • Module 4: Great Ways to Begin a Story
  • Module 5: Build Your Own Story Bank
  • Module 6: The Story of Your Work-Group Exercise
  • Module 7: Presence, Voice Modulation, Body Language-Stories of Technology, Business, and Innovation
  • Module 8: Stories Leaders Tell-Stories, Q&A, and Feedback


ISB Executive Education programmes are conceptualised and taught by globally renowned faculty who are leading academicians, researchers, and accomplished industry practitioners. Through their advanced research and industry consulting experience, you will learn real-world skills that will help you solve complex business challenges in your organisation


Ameen Haque

Innovation Consultant, Leadership Behavioural Mentor and Diversity Champion

Visiting Faculty, ISB

ISB Certificate

After successful completion of this programme, you will be awarded an ISB Executive Education Certificate, formal recognition of your professional development.

ISB Executive Alumni

Participants who successfully complete this programme become part of the ISB Executive Alumni and gain access to a vast community of executives from across the globe.

In addition, ISB Executive Alumni are eligible to receive ongoing access to a variety of ISB research, information, and resources.

Kanchanpreet Kaur, Director, American Express

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