Chief Growth & Marketing Officer Programme
Strengthen growth and marketing strategy, digital execution, brand management, and end-to-end P&L oversight.
I am interested in this programme for
43 Weeks
₹ 6,00,000 + Taxes
Financing options available
On-campus and Live-online
- Overview
- Programme Highlights
- Curriculum
- What You Will Gain
- Is This Programme For You?
- Faculty
- Testimonials
- FAQs
- Contact Us
in India (FT Global MBA Ranking 2025)
in Asia (FT Executive Education Open Ranking 2025)
Programmes delivered
Leaders nurtured
Key Takeaways
The programme equips you to:
- Understand evolving customer behaviour and the changing role of marketing leadership
- Lead performance across channels using data, AI, and emerging technologies
- Drive digital transformation through a marketing-led growth lens
- Build and manage strong brands while owning end-to-end P&L outcomes
- Design future-ready products, organisations, and KPIs, and lead effectively through change
2 Intensive Campus Immersions
Experience two transformative on-campus immersions combining strategic learning and real-world application
Business Leadership Challenge
Drive measurable outcomes through an applied leadership challenge rooted in real business scenarios
MasterClasses
Gain practical insights from industry leaders through interactive masterclasses
AI & ML Based Insights
Leverage AI and ML to uncover growth opportunities and drive smarter, data-backed marketing decisions
Future-ready Perspectives
Build a future-ready mindset to navigate disruption, drive innovation, and sustain growth
Case-based Learning
Analyse real business challenges using case studies that bridge theory with practical application
The journey begins by redefining the CGMO’s role in driving customer value. Through modules on segmentation, behavioural insights, and customer management, participants learn to shape growth decisions reinforced on campus through behavioural science, product-led growth, and competitive strategy.
This module enables leaders to turn strategic ambition into disciplined execution. It builds fluency in financial reasoning, pricing, and operational alignment, while advancing storytelling as a strategic tool to influence stakeholders, align teams, and drive growth clarity.
This module explores how digital transformation and emerging technologies redefine growth. Participants examine digital business models, scaling strategies, and AI in marketing, learning to identify where digital and AI interventions create value and integrate them into growth strategy.
This module examines how brand strategy, market development, customer experience, and channel architecture intersect to enable scalable growth. It explores omni-channel design, performance marketing, sustainability, and sales enablement as key drivers of brand and business performance.
What You Will Gain
Is This Programme For You?
The programme is ideal for leaders driving growth and marketing transformation:
- Mid- to senior-level leaders (AVPs, VPs, Directors, CMOs) driving growth, brand, customer experience, sales, and product innovation
- Entrepreneurs and founders focused on scaling businesses through data-driven growth strategies, digital transformation, and customer-centric marketing
- Consultants and experienced professionals transitioning into strategic growth, innovation, and enterprise-level advisory roles
Programme Eligibility: Diploma/Bachelor’s degree (10+2+3/4) or equivalent from a recognised university; Minimum 10 years post-degree work experience.
Associate Professor, Marketing
Research Director - ISB Institute of Data Science (IIDS), ISB
Associate Professor, Marketing Research Director - ISB Institute of Data Science (IIDS), ISB
Adhideb Ghosh
Executive Director, MullenLowe Lintas Group
Neha Anand
VP and Head - XUV Portfolio and International Operations Marketing, Mahindra and Mahindra Limited
Chella Kumar P M
Director – Digital Strategy, Hashout Software Technologies Pvt. Ltd.
ISB Executive Education programmes are designed for working professionals across career stages who are looking to accelerate their leadership impact, deepen domain expertise, or prepare for broader organisational responsibilities.
Our participants typically include:
- Mid-career professionals seeking functional depth or cross-functional growth
- Senior managers preparing for enterprise-level leadership roles
- CXOs and business owners looking to sharpen strategic thinking and future-ready capabilities
Time commitment varies by programme format and duration. Short-format programmes usually require a few hours per week over several weeks, while long-duration programmes may involve a higher weekly commitment over several months.
The learning experience typically includes:
- Live online sessions and/or in-person classroom sessions
- Asynchronous learning modules and readings
- Faculty-led discussions and case-based learning
- Individual assignments, group projects, and capstones
- Peer learning with a diverse cohort of experienced professionals
What are the programme fees, and are instalment or financing options available?
Payment options may include:
- One-time full payment
- Instalment plans
- Employer sponsorship or corporate invoicing
Know more about financing options here.
On successful completion of a programme, participants are awarded an official certificate issued by either ISB Executive Education or ISB Online, depending on the programme, recognising their professional development and learning achievement.
- You will receive a digital certificate for each certificate you earn. These can be shared with your organisation, potential employer, schools, or on your social media profile.
- Depending on the programme, you will also receive digital merit badges for each module you complete in your course journey. These digital badges can also be shared on social media to indicate progress.
Note: Certificate eligibility is subject to meeting attendance and assessment requirements specified by each programme.
