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AI in Business: Fundamentals to Applications

Ai In Business Fundamentals To Applications Banner New
AI in Business: Fundamentals to Applications

Harness AI’s transformative power through a curriculum that builds from foundational concepts to hands-on applications, empowering smarter decisions and business innovation.

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Date

Mar 22 - Aug 16, 2026

Duration
20 Weeks
Fee

₹ 1,39,600 + Taxes

Financing options available
Format
Live-online and Self-paced
Certificate Programmes

AI in Business: Fundamentals to Applications

ISB Online
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Overview

Navigate the transformative landscape of AI in business, blending foundational concepts with hands-on applications. Gain expertise in core AI, generative models, and automation to drive innovation and optimise decisions. With a focus on ethical practices and emerging trends, develop the skills to implement intelligent solutions that deliver real-world impact across diverse business functions.

#1

in India (FT Global MBA Ranking 2025)

#6

in Asia (FT Executive Education Open Ranking 2025)

2500+

Programmes delivered

70K+

Leaders nurtured

Key Takeaways

The programme equips you to:

  • Build a strong foundation in AI concepts and practical applications
  • Gain hands-on experience with popular tools to leverage AI’s impact in your role
  • Learn to create and deploy custom GPTs and RAG models for enhanced efficiency
  • Apply the AI skills to your role, driving innovation and measurable results at work
AIB Caselet 1
Jyoti has recently been promoted to a manager position in the operations and analytics area of the sales and marketing function in a fast-growing organisation. As part of her role, one of her key responsibilities is building reports and providing insights by territory and region for senior leadership to evaluate the team's performance. She faces challenges in leading her team effectively to deliver periodical management dashboards while also managing operational tasks efficiently. Given the pace, the team operates on emails and ad-hoc conversations or meetings.
AIB Caselet 2
Jyoti must deliver a detailed marketing and sales performance report to the senior leadership team weekly. Aside from the struggle to get her team to extract data from disparate systems on time by constantly chasing them, which is time-consuming and prone to human error, as well, Jyoti finds herself constantly stretched for time to do accurate analyses and provide insights which need to be meaningful for the senior leadership.
AIB Caselet 3
What systemic change should she bring so that she and her team are able to deliver on time and further think innovatively to deliver improved outcomes periodically in the fast-paced, competitive environment? How can she ensure the reports are accurate and insightful, proving her and her team's capabilities to the management constantly? What can she do to ensure she is able to add value to both her leaders and her team?
AIB Caselet 4
Enrol in the AI in Business programme to understand how Al can be applied to your functions to build powerful Al-enabled workflows to modernise your function. Gain hands-on experience working with tools such as ChatGPT, Copilot, Perplexity Al, and more to deliver superior performance for yourself and your teams/functions.

Is This Programme For You?

This programme is for professionals looking to build AI fluency, automate workflows, and make smarter business decisions.

It is ideal for:

  • Professionals across functions looking to use AI in daily decision-making
  • Managers and domain experts enhancing productivity and efficiency with AI tools
  • Entrepreneurs and innovators leveraging AI to scale and unlock new opportunities

Programme Eligibility: Diploma/Bachelor’s degree (10+2+3/4) or equivalent from a recognised university; Minimum 3 years post-degree work experience.

Programme Certificate
Programme Certificate
Completing all courses in the programme awards the Programme Certificate, marking your professional growth.
Course Certificate
Course Certificate
Completion of a course awards you a Course Certificate, marking your progress in that area.
Badge
Digital Badge
Showcase your progress with micro-certifications earned for timely module completion.
Introduction To Ai And Ml
Course 1
Introduction to Artificial Intelligence and Machine Learning

Build a solid foundation in AI and ML by exploring essential concepts, their evolution, applications, key learning methods, and the neural network architectures that drive today’s advanced AI systems.

Introduction To Python Optional
Course 2
Introduction to Python (Optional)

Learn Python fundamentals with a focus on data analytics and deep learning. Write code for data analysis, visualize insights, and understand Python’s role in powering advanced deep learning models.

Generative Ai
Course 3
Generative AI

Get a comprehensive introduction to Generative AI, covering core principles, key models, and practical uses. Explore how generative models work and gain hands-on experience with tools like ChatGPT and DALL-E.

Ai Agents And Automation
Course 4
AI Agents and Automation

Explore AI agents and automation, learning foundational concepts and practical applications in business. Understand how AI autonomously performs tasks to streamline workflows and enhance cross-functional efficiency.

Applications Of Ai In Business
Course 5
Applications of AI in Business

Deep dive into the practical applications of AI across various business functions. Gain insights on a range of tools and techniques used to optimise workflows, improve decision-making, and create value in modern organisations.

Ai Ethics And Future Trends
Course 6
AI Ethics and Future Trends

Examine ethical challenges and responsibilities in AI. Understand potential biases, dilemmas, and best practices for responsible use as AI becomes deeply integrated into business and society.

Vandith Pamuru
Vandith Pamuru

Assistant Professor, Information Systems, ISB

Sumeet Kumar
Sumeet Kumar

Assistant Professor, Information Systems, ISB

ISB Executive Education programmes are designed for working professionals across career stages who are looking to accelerate their leadership impact, deepen domain expertise, or prepare for broader organisational responsibilities.

Our participants typically include:

  • Mid-career professionals seeking functional depth or cross-functional growth
  • Senior managers preparing for enterprise-level leadership roles
  • CXOs and business owners looking to sharpen strategic thinking and future-ready capabilities

Time commitment varies by programme format and duration. Short-format programmes usually require a few hours per week over several weeks, while long-duration programmes may involve a higher weekly commitment over several months.

The learning experience typically includes:

  • Live online sessions and/or in-person classroom sessions
  • Asynchronous learning modules and readings
  • Faculty-led discussions and case-based learning
  • Individual assignments, group projects, and capstones
  • Peer learning with a diverse cohort of experienced professionals

Programme fees vary by programme and are listed on the respective programme pages.

Payment options may include:

  • One-time full payment
  • Instalment plans
  • Employer sponsorship or corporate invoicing

Know more about financing options here.

On successful completion of a programme, participants are awarded an official certificate issued by either ISB Executive Education or ISB Online, depending on the programme, recognising their professional development and learning achievement.

  • You will receive a digital certificate for each certificate you earn. These can be shared with your organisation, potential employer, schools, or on your social media profile.
  • Depending on the programme, you will also receive digital merit badges for each module you complete in your course journey. These digital badges can also be shared on social media to indicate progress.


Note: Certificate eligibility is subject to meeting attendance and assessment requirements specified by each programme.

Apply Now | ISB Executive Education