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Description:
Today, digital transformation has become synonymous with innovation and growth, and understanding the nuances of successful marketing strategies is more critical than ever. The businesses, defined by the widespread adoption of digital technologies, have fundamentally transformed operations and customer engagement. Organisations must continuously evolve their marketing approaches to stay competitive and relevant as they navigate this complex landscape.
Join us for a Masterclass on "𝐒𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐄𝐜𝐨𝐧𝐨𝐦𝐲," led by Siddharth Singh, Associate Professor of Marketing, ISB, on July 12, 2024, at 6:30 PM IST on Zoom, and explore the power of marketing and its impact on consumer behaviour, market dynamics, and business outcomes in the digital economy.
𝐊𝐞𝐲 𝐓𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬:
- Understand the shift from traditional to digital marketing and the role of digital transformation in creating competitive advantage
- Learn how to make data-driven decisions by leveraging the latest technologies and predicting market trends
- Develop strategies that prioritise customer needs by personalisation to enhance customer satisfaction and retention
Register now and learn how to navigate the digital marketing landscape to stay ahead of the curve and propel your marketing strategies to new heights.
Location
Zoom
-
Today, digital transformation has become synonymous with innovation and growth, and understanding the nuances of successful marketing strategies is more critical than ever. The businesses, defined by the widespread adoption of digital technologies, have fundamentally transformed operations and customer engagement. Organisations must continuously evolve their marketing approaches to stay competitive and relevant as they navigate this complex landscape.
Join us for a Masterclass on "𝐒𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐄𝐜𝐨𝐧𝐨𝐦𝐲," led by Siddharth Singh, Associate Professor of Marketing, ISB, on July 12, 2024, at 6:30 PM IST on Zoom, and explore the power of marketing and its impact on consumer behaviour, market dynamics, and business outcomes in the digital economy.
𝐊𝐞𝐲 𝐓𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬:
- Understand the shift from traditional to digital marketing and the role of digital transformation in creating competitive advantage
- Learn how to make data-driven decisions by leveraging the latest technologies and predicting market trends
- Develop strategies that prioritise customer needs by personalisation to enhance customer satisfaction and retention
Register now and learn how to navigate the digital marketing landscape to stay ahead of the curve and propel your marketing strategies to new heights.