Technological Advancements Transforming the Bottom of the Pyramid Market

Navigating the complexities of platform models in the Bottom of the Pyramid market, Vijaya Sunder M, Assistant Professor (Practice), Operations Management, and Rithica Mamidi, Research Associate, shed light on the strategic interplay of digital and non-digital dimensions.

Check out their findings in our infographic, based on their Asian Management Insights article ‘Beyond a Single Quadrant: Rethinking platform businesses in the digital era’.